The client - Teachers for Ukrainian Kids.
Project description:
My main task was to create ABC-postcards. These postcards, as sets, will be a part of the fundraising campaign of Teachers for Ukrainian Kids. On the back of each postcard, there is space for a stamp and an address, as each postcard can be sent by regular mail.
Almost every postcard features a recognisable character that we created with Teachers for Ukrainian Kids two years ago and have already used on the website, social media, presentations, and printed materials.
However, these illustrations are intended not only for fundraising. They will also be used in games with students who are just learning to read.
I also created a colourful poster using these ABC-illustrations, which will also be used in the fundraising campaign. And a black-and-white colouring poster, which will be used in lessons.
In essence, this turned into a multifunctional project that addresses both fundraising goals and the educational objectives.
Mockups - mockups-design.com
